Sales

6 steps to easier selling

by Alison Bradford on April 2, 2013

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Does the thought of selling your services or products leave you with an uncomfortable, icky feeling? Are you squirming right now? First things first – you are absolutely not alone. Most business owners feel like this at some point. It’s perfectly normal. BUT, assuming you want your business to be profitable, you are going to [...]

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When people can’t afford what you’re offering

by Alison Bradford on June 19, 2012

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Are you busy doing your Marketing activities but finding people can’t afford what you’re offering? There are 4 things that could be going on here. 1. People genuinely aren’t prepared to pay what you’re asking for your product. This may be that you’re more expensive than other products that give them the same or similar [...]

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Tell me your story….

by Alison Bradford on May 15, 2012

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I was at a craft fair this weekend and I can’t help myself from sussing out which people are selling the most and why. Sometimes it can be down to a great product of course but if you look around you’ll see that there are lots of stalls selling similiar things – jewellery, knitted goods, [...]

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How do you feel about selling?

by Alison Bradford on May 1, 2012

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Really, how do you feel about selling? If your answer is ‘great, I love selling’ then this article probably isn’t for you. If  your answer is ‘Urgghh – I hate it. I’m so uncomfortable when it comes to selling my wares to potential customers, I end up stumbling over my words, offering discounts before the [...]

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